Are you selecting your customers or are they picking you?

Proven, powerful, concise and compelling campaigns. This is a big reason why existing IT services entrepreneurs who want to smartly grow their business join CMIT Solutions.

Targeting your ideal prospects and making them aware of your capabilities and offerings seems at first like a pretty simple task. As Americans, we are pummeled with over 30,000 marketing messages per day! Cutting through the clutter and gaining your ideal prospect’s attention is not an easy thing to do.

AT CMIT, we know how to acquire the ideal customers. Our marketing and sales systems combine powerful demand generation techniques and a proven sales system to help you grow your business with customers best suited to your needs.

Marketing and Sales System

1. Targeting

   We help you segment your local market and select the best prospects based upon industry, size, credit worthiness and other key attributes. We then assist you in scrubbing this initial list to your ideal list of prospective customers.

2. Campaign Design
   CMIT taps into our industry’s most innovative marketing and creative consultants to design campaigns that move our ideal prospects from awareness to action. Our campaigns are clear, concise, and compelling, often including humor and edgy messaging. Have you ever had a prospect call and compliment you on your marketing? We have!

3. Campaign Execution
   Our consistent, compelling message is delivered to your ideal prospects with little effort from you. By managing our fulfillment partner, CMIT guarantees production of high quality, professional direct marketing pieces, ready for you to drop in the mail. Our integrated campaigns utilize email, website, web blogs, electronic newsletters and voice broadcast, radically improving response rates. We make it easy for you to market!

4. Lead Generation
   CMIT’s marketing system turns ideal prospects into motivated buyers who invite you into their businesses to audit their IT infrastructure. This entrée allows you to establish yourself as an IT expert – a trusted advisor to help these motivated buyers get more out of their technology investment.

5. Lead Follow Up and Close
   With our comprehensive business and technical systems audit, you are able to discover business needs and system weaknesses. This enables you to create tailored recommendations that will help solve technical problems and meet business objectives. Our pricing model, proposal templates and multi-year contract templates give you the tools to create long-term trusted advisor relationships.